Fieldwork Tips

With nearly 15 years’ experience owning a youth research panel, we’ve learnt a thing or two in our time.

Fieldwork Tips: Avoid the pitfalls of annoying your survey respondents – top 6 pet peeves

Fieldwork Tips,

What does the UK's largest specialist youth research panel look like? What makes our panel so unique?

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Fieldwork Tips

Recently we blogged about how to avoid the pitfalls of annoying your survey respondents – top 6 pet peeves. We noted that overly long surveys were the single ...

Fieldwork Tips: Avoiding The Negative Effects Of Lengthy Surveys

Fieldwork Tips

Fieldwork Tips: The Challenges and Opportunities Offered by Smartphones for the Market Research Industry

Fieldwork Tips: The Challenges and Opportunities Offered by Smartphones for the Market Research Industry

We all know that increased smartphone and iPad / tablet ownership is posing new opportunities and challenges for the market research industry – the subject was even discussed in this month’s Research Magazine.

Fieldwork Tips,Press & Events

All panels are equal, but some panels are more equal than others

All panels are equal, but some panels are more equal than others

Panel quality is a major issue in the market research industry and rightly so. Debates around data quality, panellist engagement and the impact of downward price pressures have led some to argue that the industry’s future is bleak and may even be under existential threat.

Fieldwork Tips,Press & Events

Peanuts and Monkeys - the argument for high quality online research

Peanuts and Monkeys - the argument for high quality online research

By Ben Marks, Managing Director, OpinionPanel

Fieldwork Tips,Press & Events

Fieldwork Tips: Is the traditional survey dead? [Clue: no]

Fieldwork Tips: Is the traditional survey dead? [Clue: no]

By Ben Marks, Managing Director, OpinionPanel