If you'd like to find out 'What Beyonce's beyhive can teach us about brand loyalty', join us in our exclusive webinar on April 3rd. Just click below to reserve your seat.
Title: "What can Beyonce's beyhive teach us about brand loyalty?"
It has been said that the characteristics people value in admired celebrities are a reflection of what they expect from brands they engage with. This session will look back at the most popular celebrities of 2017 and learn about brand loyalty from those who have risen to fame and those who have crashed and burned.
When: Tuesday 3rd April, 11am
Check out our packed-out talk below when our Head of Youth Research & Insight hosted the talk at Millennial 2020 earlier this month!